Last updated: 09/03/26
Reviewed at least once each year or whenever major changes are made.
At Secrets to Trading 101, we take your privacy seriously.
This Privacy Policy explains what personal information we collect, how we use it, who we may share it with, and what rights you have when using www.secretstotrading101.com.
We aim to comply with applicable privacy laws, including the UK GDPR, EU GDPR, and California privacy laws where relevant. If you have questions about this policy or your personal data, you can contact us at team@secretstotrading101.com.
Who We Are
SecretsToTrading101 is operated by Madabout Media Ltd, based in the United Kingdom.
Registered address:
Secretstotrading101/Madabout Media Ltd
3 Chowley Court, Chowley Oak Business Park, Bolesworth Estates, Cheshire, United Kingdom, CH3 9GA
Secretstotrading101.com publishes educational, research, and comparison content relating to prop firms, futures, forex, brokers, trading tools, and trading education.
This Privacy Policy relates to how we handle personal data collected through the website. It does not create any brokerage, advisory, or client relationship.
Information We Collect
We collect a limited amount of information so the website can function properly, so we can respond to enquiries, and so we can improve the site over time.
a) Information you provide directly
This may include:
- your name and email address when you contact us or use a form
- any information you include in your message
- details you provide when signing up for updates, surveys, or giveaways
b) Information collected automatically
When you visit the website, certain technical information may be collected automatically, such as:
- IP address
- browser type
- device type
- pages viewed
- time spent on pages
- referral source
- approximate location derived from technical data, where available
c) Information from third-party tools
We use Google Analytics 4 to measure website traffic and understand how visitors use our content.
We may also use advertising tools such as Google Ads or Meta in the future, but only where required consent has been obtained.
Affiliate links or affiliate platforms may record when a user clicks through to a partner website so that referrals can be attributed correctly. This does not normally identify you personally to us.
Please also see our Cookie Policy for more information about cookies and related technologies.
How We Use Your Information
We use personal information to:
- keep the website secure and functioning properly
- respond to messages, enquiries, and support requests
- understand how visitors use our content so we can improve it
- prevent spam, abuse, or fraudulent activity
- comply with legal, accounting, or tax obligations
- measure affiliate performance or discount-code activity where relevant and lawful
We do not sell personal information.
Legal Grounds for Processing Data (UK / EU Users)
Where the UK GDPR or EU GDPR applies, we only process personal data where we have a lawful basis to do so.
These may include:
- consent, for example where you accept analytics or marketing cookies
- contract or steps taken before a contract, for example where you contact us and expect a response
- legal obligation, where we are required to keep certain records
- legitimate interests, such as protecting the website, improving performance, and preventing misuse, provided these interests are not overridden by your rights
When We Share Information
We may share limited personal information with trusted third parties where necessary, such as:
- website hosting, security, and technical service providers
- analytics providers
- email service providers
- advertising platforms, where relevant consent has been provided
- legal, regulatory, or law-enforcement authorities where required
If affiliate platforms or tracking providers are used, they may process limited referral or click data for attribution purposes.
We require third parties that process personal data on our behalf to protect that data and use it only for appropriate, agreed purposes.
International Transfers
Most data is stored in the UK or EEA, but some service providers may process data in the United States or other countries.
Where personal data is transferred outside the UK or EEA, we aim to rely on appropriate legal safeguards, such as the UK International Data Transfer Agreement (IDTA), the UK Addendum to the EU Standard Contractual Clauses, adequacy decisions, or other lawful transfer mechanisms where applicable. (ICO)
How Long We Keep Data
We keep personal information only for as long as it is reasonably needed for the purposes described in this policy, including legal, accounting, or reporting requirements.
Typical retention periods may include:
- contact details and enquiry emails: up to 12 months after the last interaction
- analytics data: up to 26 months
- affiliate tracking data: up to 90 days, depending on the platform used
- legal and business records: up to 6 years where required
When data is no longer needed, it is deleted, anonymised, or securely disposed of.
How We Protect Your Data
We use reasonable technical and organizational measures to help protect personal information, including:
- SSL encryption
- website security controls and monitoring
- restricted internal access
- periodic security checks and updates
No online system can be guaranteed to be completely secure, but we take data protection seriously and aim to follow current best practices.
Automated Decision-Making and Profiling
We do not make decisions about individuals based solely on automated processing in a way that has legal or similarly significant effects.
Analytics and advertising tools may use aggregated or pseudonymised data to help us understand website usage and campaign performance, but not to make significant decisions about you personally.
Under-18s
Our content and services are intended for adults aged 18 and over.
We do not knowingly collect personal information from children. If you believe a child has submitted personal data to us, please contact us and we will review and delete it where appropriate.
Your Rights
Depending on your location and applicable law, you may have the right to:
- request access to the personal data we hold about you
- request correction of inaccurate data
- request deletion of your data
- withdraw consent where processing is based on consent
- object to or restrict certain types of processing
- request data portability
- complain to the Information Commissioner’s Office (ICO) or another relevant regulator
To exercise any of these rights, please contact team@secretstotrading101.com.
California Privacy Rights
If you live in California, you may have rights under applicable California privacy laws, including the right to:
- request information about the categories of personal information collected
- request deletion of personal information, subject to legal exceptions
- opt out of certain sharing for advertising purposes, where applicable
We do not sell personal data in the ordinary meaning of that term, and we do not knowingly sell personal data as defined under California privacy law.
Links to Other Websites
Our website may include links to brokers, prop firms, exchanges, trading tools, and other third-party websites.
Those websites have their own privacy policies and practices. We are not responsible for the privacy, security, or data-handling practices of third-party websites once you leave our site.
Do Not Track
At present, there is no universally adopted standard for browser-based “Do Not Track” signals.
If a recognized standard becomes established and we are required to respond to it, we will update this policy accordingly.
Updates to This Policy
We review this Privacy Policy at least once each year and may update it sooner if our services, tools, legal obligations, or data practices change.
If we make significant changes, we may post a notice on the website or notify subscribers where appropriate.
Contact Us
If you have questions about this Privacy Policy, want to exercise your data rights, or want to make a privacy-related complaint, contact us at:
Email: team@secretstotrading101.com
Mail:
Secretstotrading101/Madabout Media Ltd
3 Chowley Court, Chowley Oak Business Park, Bolesworth Estates, Cheshire, United Kingdom, CH3 9GA
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